Part 2 of our Inclusive Wellness Series
In our last post, we named the gap: a $100B wellness industry that talks about empowerment but rarely offers trauma-informed, mental health–integrated care—especially for women of color, LGBTQ+ women, and anyone in a body that doesn’t conform.
Today, we’re going deeper. Because our work didn’t start as a brand—it started as a response to what Auria couldn’t find.
When “Care” Isn’t Caring
Auria searched for years. For providers who saw her pain without minimizing it. For support that met her identity, not erased it. For movement that didn’t ask her to shrink.
Instead, she was met with silence, dismissal, and outdated systems built around weight loss, pathology, and productivity.
And that’s not just her story—it’s the story of so many.
> Over 60% of women of color report delaying care due to mistrust, bias, or lack of culturally aligned providers.
When access fails, women don't disappear. They just keep hurting alone. Learn more about how we center women of color in our wellness model
Why Inclusive Wellness Still Doesn’t Exist—And Why We Built It Anyway
Most programs still separate what we know is inseparable: the body and the mind. And they rely on tools like BMI to define “health,” when:
Up to 50% of women labeled “obese” by BMI are metabolically healthy.
The “overweight” BMI category is associated with lower mortality than so-called “normal weight.”
BMI was created almost 200 years ago—with no input from women, people of color, or medical professionals.
At Head 2 Toe Strength, we reject systems that mislabel us. We build care that’s actually about health, not control.
✊ Why We Rebuilt the Whole System
We didn’t just “tweak” traditional fitness. We dismantled it to make space for:
Strength training that honors trauma and nervous system needs
Virtual and in-person services that center every type of woman who hasn’t felt cared for
Licensed therapy + personal training within one company—because your care should be as layered as you are
This isn’t reform. This is reclamation.
📍 In Orange County and Nationwide, This Is What Access Feels Like:
✔️ Trauma-informed strength sessions that start with consent
✔️ Therapist and coach who listen without agenda
✔️ Education rooted in cultural competency, not one-size-fits-all advice
✔️ Community where your story belongs
✨ Stay With Us
This is Part 2 in our series on reimagining wellness for women who’ve been left out.
Next up: how we’re reshaping movement culture in Orange County—and what strength really looks like in practice.
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